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Show-tasting UNA STORIA DA BERE

Show-tasting
UNA STORIA DA BERE

From a collaboration between the Birra Salento brewery, Koreja theater, and the young people of the L’Integrazione cooperative, comes the show-tasting UNA STORIA DA BERE! 🎭 🍻

The story of Birra Salento takes on a new language and is told through sounds, flavors, and scents thanks to the magnificent direction and production of Koreja theater, with the participation of an extraordinary cast that includes young people with cognitive disabilities from the social cooperative L’Integrazione.

A sensory and inclusive journey that shakes and amplifies the senses, a tribute to our territory, its peculiarities, and the differences that make it the protagonist of shared stories and dreams come true.

The perfect occasion to visit one of the largest breweries in Italy, retrace the exciting history of the Birra Salento brewery, and be guided through the theatrical tasting of 3 beer creations paired with 3 finger food dishes.

A sensory journey that celebrates brewing culture, integration, and the appreciation of diversity ❤️🍻

Watch the presentation video!
https://www.facebook.com/share/r/2vzfKBQMw7iBn591/

THE ORIGIN OF OUR PASSION: THE FRIBOURG BREWERY

The origin of our passion: the Fribourg Brewery!

1963

Fernando Zecca, the father of our father Maurizio, writes a letter from Fribourg, Switzerland, addressed to the family and friends left behind in Salento. In those lines, he recounts his life as a migrant, his enthusiasm for working in the brewery, and the carefree joy of sharing that experience with his fellow townspeople.

2014

We found this letter, and inspired by our grandfather’s words, we decided to open a craft brewery in Leverano.

2024

Sixty years later, our family decided to travel to Switzerland to visit the brewery our grandfather wrote about and which we grandchildren had heard so much about. Even Consolata, Fernando’s wife, came with us. Upon arrival, we discovered that over the years the brewery had become a museum, preserving many of the objects our grandfather used to make beer at that time. Standing in the same place where our grandfather described his passion for working in a brewery sixty years ago was an indescribable emotion. It was even more special to experience it through the tearful eyes of grandmother Consolata.

While examining the letter, we noticed the address from which it was written. We decided to visit the place, which led us to a house inhabited by two girls. We told them our story, and after consulting their parents, we discovered that about sixty years ago, a man who rented rooms to workers lived there. We concluded that this must have been the place where grandfather Fernando lived and from where that letter was sent. This discovery added a special touch to our journey, making it an even more significant and moving experience for the entire family.

Our bond to family traditions is strong, and it is precisely this that inspired us to embark on this journey to the origin of a brewing passion, where that red thread connecting past and present began, bearing witness to a timeless dream and passion.

 

Fernando, Chiara and Mariluna Zecca

Fresh Hop Harvest

AT CIBUS PARMA 2021

Birra Salento team and our friends from Italian Hops Company💚 are harvesting the fresh hops that will gave birth to some of our magic brewing creatures 🍻
You wanna take a look behind the scenes? Click on the following link and get ready to HOP on the plane to a beautiful and funny harvesting adventure! https://fb.watch/auOQkK6qvb/😜
We want to narrate our family’s passion and desire to always explore, grow and reinvent.
Stay tuned to discover more about an exciting project that will finally allow us to cultivate hop in our beloved Salento land 🍻 What a dream!
OBBLIGHI INFORMATIVI PER EROGAZIONI PUBBLICHE

Gli aiuti di Stato e gli aiuti de minimis ricevuti dalla nostra impresa sono contenuti nel Registro nazionale degli aiuti di Stato
di cui all’art. 52 della L. 234/2012 a cui si rinvia e consultabili al seguente link. (clicca qui)